Iowa Association of Electric Cooperatives

Marketing/Communication Specialist - Maquoketa Valley REC, Anamosa

Date Posted
June 5, 2019
Type
Full Time

Job Details

Maquoketa Valley Electric Cooperative in Anamosa, IA, is searching for a Marketing/Communication Specialist who is responsible for creative oversight and strategic planning of the Cooperative’s marketing goals. Working within our Public Relations department, the Marketing/Communication Specialist uses company assets and media channels to market Cooperative services and to keep our employees, members and the public informed about the Cooperative. The Marketing/Communication Specialist is also responsible for the creation of member newsletters and e-newsletters, and manages the content of the Cooperative’s website and social media platforms.


Responsibilities include, but are not limited to:

  • Evaluate, analyze and recommend public relations and marketing programs to Director of Public Relations
  • Plan, coordinate and direct activities for various marketing campaigns, including promotion of MVEC’s internet/Volp services and energy efficiency programs and incentives
  • Develop copy for newsletters, press releases, radio, newspaper, and other advertising mediums
  • Develop and maintain websites, ensuring they are up to date and relevant and also evaluate their performance analytics
  • Develop, launch and maintain digital marketing campaigns to promote the Cooperative’s services
  • Create monthly newsletters, including writing and proof-reading articles, designing layout and incorporating photography and graphics
  • Develop consistent design and messaging of all internal and external communications, including forms, brochures, e-blasts, newsletters, website, social media, and event displays
  • Update and monitor Cooperative’s social media content. Post updates and inform membership of Cooperative’s activities and services

Requirements

Bachelor's degree in Marketing or Communications, or related field, or equivalent experience required.

Contact Information

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